IPS and Pricing 101

Are you wanting to start in-person sales with your clients, but aren’t sure where to start? Or don’t think your clients will want to come back to view their images? It might be easier than you thought. I will work with you, one-on-one, to come up with a plan that will work for you, with minimal to zero additional investment in extra equipment or software. We’ll use what you have to get started today, and come up with a game plan for improving upon your sales sessions as you earn enough money to invest back into the process. I’ve been in the photography business for over 17 years now, and I’ve had photographers email or message me for advice on pricing and IPS since I started using this method about 9 years ago. It’s difficult to give specific advice without seeing the whole picture though, so I would love to learn more about your business and help you improve your sales average in a way that works for you. Everyone’s circumstances are different, but I truly believe that in-person sales will allow you to make more and work less, if that’s what you want! We’ll discuss the ways you can communicate with your clients:

  • introduce the IPS process to them
  • teach them how it will benefit them too
  • how to handle objections (or avoid them altogether!)

I’ll review your price list offer suggestions:

  • making bigger profits
  • making it easier for your clients to understand
  • selling digital images AND printed images
  • how you can implement IPS with new clients going forward
  • how to transition your current clients, or know when to move on.

We’ll go over common objections and how to overcome them, and run through a mock sales session so you know how to implement your new plan, and practice before trying it with a real client. Additional topics can include:

  • IPS for mini sessions
  • packages, a la carte, or both
  • when to raise prices
  • why, and how, to offer custom framing
  • any other questions concerning pricing and IPS

You don’t need to be the best photographer in town to sell in-person, and you definitely don’t need to be good at “sales”. Trust me, I used to work in retail, and I’d hide when customers came in, because I hated feeling like a sleazy salesperson trying to push things on people just to reach some magical sales goal someone else decided we needed to hit. But that was when I was working for someone else, and didn’t see the financial rewards of my efforts (or lack thereof). Now, I realize that increased sales means a better life for me and my family, and meeting my own goals over the course of fewer sessions, means more time to spend with my family as well.**BONUS** – I’ll also share with you my top selling wall art item, and provide you with the template I use to sell this piece to any type of client.Fill out THIS FORM, and let’s get started! This session is ideal for portrait photographers who are new to IPS, and whose current sales average is less than $500 per session. Please do not apply if you also offer sales or business mentoring. Who this is NOT for: if you already average over $1000 for a newborn session or you’re looking to scale to 10k sales, this isn’t for you. If you want training using projection and ProSelect, this isn’t what I use, so this likely isn’t the best fit.