This week let’s chat about studio wardrobe and whether or not you should spend your money there. If you photograph maternity sessions, or even family sessions, you may have thought about investing in some grown-up studio wardrobe pieces that mamas can use in their photos.
I have a few thoughts on this, so naturally, I’m gonna share them with you!!
Things to Consider
- This is a “value-added” service and should be priced accordingly. These fancy gowns are NOT cheap in most cases, and you have to consider how often they will get used, and if it’s worth investing in a large selection of styles and sizes or not.
- It can quickly become addicting, as any studio newborn photographer knows when it comes to props. And we want you to be profitable and be able to spend your money on yourself and your family instead of ALWAYS reinvesting back in your business
- I actually like when clients bring or source their own clothing – it makes each session unique and personal
- There are gown rental companies that can help you out!
Ways to Work with Gown Rental Companies
- have an add-on cost for a gown rental
- include it in your session fee
- direct your clients to the company’s website to order themselves
Sugarbump Gown Rentals has a HUGE selection of gowns in various styles, colours, and sizes. I recently (pre-lockdown) participated in a shoot-out with Sugarbump and some fellow photographers. We had a great time photographing gowns from the new boho collections Stephanie just added! The image at the top of this post is from that session.
Many styles accommodate women whether they are pregnant or not, so you can check out the selection for family sessions too. Sugarbump also has a Photographer Partner program, that gives you a discount you can pass on to your clients.
If you’re not in Ontario Canada, check to see if a similar service exists in your area!